Monday, December 29, 2008

Aurience and Apogee Expand their Alliance to Increase Awareness of the World's Great Performance Arts through the Power of Media and Technology

London, UK and New York, NY – Aurience Ltd., a London based media consulting group, and The Apogee Foundation, a New York based philanthropic organization, have announced the expansion of their alliance to integrate media and technology enhancements into Apogee's worldwide programs for discovering, developing and celebrating artistic excellence.

Apogee President Kenneth Schneider, also now serving as CEO of Aurience Media following the successful first phase of this joint venture, said: "Apogee's global family of professionals has achieved a marvelous record of innovation 'achieving the potential of human excellence in the performance arts.' The Aurience team is proud to further this historic legacy, extending the reach, scope and effectiveness of Apogee's global operations through the power of media and technology."

Apogee Merit Scholars from America and Moldova in live performance
Apogee Awards laureates from America and Moldova performing as part of Apogee Academy Synergy Programs.

The media and technology enhancements to be introduced through the Aurience-Apogee collaboration will include film, television, recording, interactive media and communications products and services designed to:

The media and technology enhancements to be introduced through the Aurience-Apogee collaboration will include film, television, recording, interactive media and communications products and services designed to:

- broaden the exposure and experience of Apogee Awards laureates by documenting and publicizing their skills and achievements;

- maximize the effectiveness and accessibility of Apogee Academy training programs for participants and audiences worldwide; and

- upgrade Apogee Artists events and productions into global showcases promoting gifted emerging artists and celebrating creative excellence.

During the coming season, these efforts will be focused on the ramping up of Apogee's Synergy Programs, which promote intercultural collaboration among great creative talents and spiritual traditions.

To hear an interview with Kenneth Schneider discussing Aurience Ltd's collaboration with The Apogee Foundation, visit: http://www.apogeefoundation.org/audio/interviews/aurience_apogee_kenneth_schneider.mp3

The Aurience-Apogee alliance began in 2006 with the production of radio and television broadcasting of Apogee events in the former Soviet Union, and continued in 2007 with a grant by Aurience of audio-video, photo and computer equipment for the archiving of Apogee programs around the world. In 2008, the two organizations stepped up their collaboration by producing Synergy Program events in New Orleans and Los Angeles, work that will continue at Apogee events planned for Japan and India during 2009. In each case, projects are selected and designed to honor and represent the host cultures' great performing arts and media and technology traditions.

To view the full version of this article, visit: http://www.apogeefoundation.org/media/2008/aurience_apogee_kenneth_schneider.php

About Aurience Ltd. ®
Aurience Ltd. is an international media & technology consulting group with the motto "Work to Inspire." The firm has particular strengths in developing and implementing new forms of East-West market synergies, and special capabilities at the elite levels of the arts and athletics sectors of these industries and regions.

About The Apogee Foundation ®
The term "ap'-o-gee" means "the highest point, the culmination." The Foundation’s vision is guided by the belief in the power of the performance arts to embody and inspire the pursuit of human excellence. By virtue of this vision and Apogee's innovative approach to its implementation, the Foundation has become an internationally recognized platform for the fostering and promotion of mankind’s greatest vision of itself.

Contacts:
Kenneth Schneider, President and CEO of Aurience Ltd
One Heddon Street, Mayfair
London W1B 4BD England
+44.20.7870.3990 or +1.310.928.7808
http://www.AurienceMedia.com

Camran N. Shafii, Senior Vice President of The Apogee Foundation
1001 Avenue of the Americas, 12th Floor
New York, NY 10018 USA
+1.646.224.6960 or +1.888.APOGEE.8
http://www.ApogeeFoundation.org

Saturday, December 6, 2008

The Apogee Foundation Introduces Programs Fostering Collaboration Among the World's Great Spiritual Traditions


New York, London and Tokyo – The Apogee Foundation has announced that it is continuing the expansion of its international Synergy Programs with new Apogee Academy educational projects, Apogee Artists performance events, and Artists in Residence composition commissions fostering intercultural collaboration among musicians representing the world's great spiritual traditions.

The Foundation's Synergy Programs are designed to provide gifted artists from diverse cultures opportunities for creative empowerment through the sharing of their artistry with each other and international audiences. Apogee's new sacred music programs will feature both young artists during their formative years of training as well as masters at the pinnacle of their careers, and will include the Foundation's first choral programs. These programs also will incorporate specially commissioned musical compositions from Artists in Residence who specialize in sacred and intercultural work, which will be premiered in Apogee World Stage productions taking place around the world.

Apogee President Kenneth Schneider said "The world's great traditions of sacred music represent mankind's most refined creative and spiritual capacities, and inspire excellence in people across all cultures and beyond all boundaries. It is a privilege for Apogee to provide new opportunities to share this beauty and power among people of all nations for the benefit of all."

These programs will continue to enhance Apogee's long term pattern of evolution from its origins as an East-West collaboration seeking to revitalize the collapsing arts education systems of the former Soviet Union to a global philanthropic organization promoting the development of human potential worldwide.

To view the full version of this article, visit: http://www.apogeefoundation.org/media/2008/collaboration_spiritual_traditions.php

About The Apogee Foundation ®
The term "ap'-o-gee" means "the highest point, the culmination." The Foundation’s vision is guided by the belief in the power of the performance arts to embody and inspire the pursuit of human excellence. By virtue of this vision and Apogee's innovative approach to its implementation, the Foundation has become an internationally recognized platform for the fostering and promotion of mankind’s greatest vision of itself.

Contact
Kenneth Schneider, President
The Apogee Foundation
1001 Avenue of the Americas, 12th Floor
New York, NY 10018-5460 (USA)
+1.646.224.6960 or +1.888.APOGEE.8
www.apogeefoundation.org